Equity was founded in 2010 as an IT Managed Service Provider by Marcos Reid and Alex Hall, who together had amassed many years of experience working in the UK telecommunications and tech services space.
Building on their understanding and knowledge of what UK businesses required to enable them to grow and be more efficient, they formed Equity. Initially we provided cloud telecoms, but as the digital landscape has developed and became more dynamic, Equity has leveraged its strong commercial relationships with best-in-class supplier partners, to offer a much broader and integrated proposition.
While the technology continues to progress, Equity has evolved its approach of becoming a strategic partner to its customers, delivering not just the products and the services, but structured, relevant and effective solutions designed to help grow, save, enhance efficiency, and be more secure.
People are at the heart of Equity. While technology is vital, it’s people – their expertise, communication, and approach – that truly drive value for our customers.
Our skilled professionals bring technical know-how and industry experience, designing and maintaining solutions tailored to each client. Their insight ensures technology investments are effective and relevant.
We thrive on strong, lasting relationships. Our account managers and support teams build trust through open communication, understanding client needs, and delivering on promises, especially during challenging times.
Our support staff are often the first point of contact for customers. Their ability to listen, explain issues simply, and respond quickly makes a significant difference in customer satisfaction and reduces frustration.
We don’t just fix problems, we aim to anticipate and mitigate them, suggest improvements, and adapt services to fit each client’s unique needs. This proactive approach helps prevent disruptions and keeps our clients’ businesses running smoothly.
We constantly stay up to date with new technologies and share our knowledge, engaging with client staff to ensure they get the most from their IT investments.
Even as automation and AI grow, the need for skilled and empathetic people remains. Customers value relationships and tailored support, making people the key differentiator at Equity.